Buyer's Guide
Every size, style, and configuration — side by side — so you can choose the right case for your store.
Updated 2026-03-01 • Based on 278+ real store buildouts • By TX Store Fixtures
Glass display cases come in a wide range of sizes and styles, and picking the wrong one can mean wasted space, poor product visibility, or an awkward store layout. This guide breaks down every standard size and type of commercial glass display case, with our recommendations based on 278+ real retail store buildouts.
The 48-inch display case is the compact option, ideal for tight spaces, end pieces, and stores that need multiple short runs rather than a few long ones.
Pros
Cons
Best for: Small boutiques, end-of-run accent pieces, pop-up shops, narrow aisles
Price range: $300 – $600
Our verdict: Use 48-inch cases as accent pieces or when space forces you to go short. For primary display, 60-inch is a better value per square foot of display area.
The 60-inch display case is the most popular standard size. It balances display area, floor space, and price — the workhorse of retail display.
Pros
Cons
Best for: Most retail stores, primary display runs, smoke shops, jewelry stores
Price range: $400 – $800
Our verdict: If you are buying your first display cases and are not sure what size to get, go with 60-inch. It is the industry standard for a reason — versatile, available everywhere, and the best value per display square foot.
The 70-inch case maximizes display area per unit. Fewer cases needed to cover the same linear footage, which means fewer seams and a cleaner look.
Pros
Cons
Best for: Large showrooms, pawn shops, gun stores, stores with long counter runs
Price range: $500 – $1,000
Our verdict: Choose 70-inch cases when you have a long unbroken counter run and want to minimize the number of cases. They look especially clean in jewelry stores and gun shop counter layouts.
Beyond length, display cases vary in height. Standard cases are 38 inches tall; extra vision cases are 40-44 inches. The extra height means more shelf space and better visibility for stored products.
Pros
Cons
Best for: Extra vision: smoke shops, pawn shops, high-inventory stores. Standard: jewelry, boutiques, any store where eye-level matters more than capacity.
Price range: Extra vision adds $50 – $150 per case vs. standard
Our verdict: Smoke shops and pawn shops: extra vision (you need the shelf space). Jewelry stores and boutiques: standard height (cleaner sightlines). Do not mix heights in the same run.
Corner cases are pentagonal or triangular cases designed to join two straight case runs at a 90-degree angle. They turn an awkward corner into additional display space.
Pros
Cons
Best for: L-shaped and U-shaped counter layouts, any store with corners in the display plan
Price range: $300 – $600
Our verdict: If your layout has an L or U shape, corner cases are non-negotiable. They complete the run and add 3-5 square feet of display that would otherwise be dead space.
For a typical counter run, we recommend 60-inch cases as the backbone, corner cases at the turns, and a countertop case on top of the checkout counter. Start with this combination and adjust based on your specific store size and layout. Not sure? Send us your floor plan and we will recommend exact sizes and quantities — free of charge.
The 60-inch (5-foot) display case is by far the most popular size in commercial retail. It offers the best balance of display area, price, and layout flexibility. About 60% of the display cases in our 278+ store buildouts are 60-inch models.
Yes — most stores use a combination of sizes. A common setup is 60-inch cases for the main run, a 48-inch case as an end piece, and corner cases at the turns. Just keep the same case style and height consistent within each run for a professional look.
Standard commercial display cases are 20-24 inches deep. The most common depth is 20 inches. Some specialty cases (like jewelry cases with pull-out trays) may be 22-24 inches. Always measure your available counter depth before ordering.
A standard commercial door is 36 inches wide, and 70-inch cases are typically 20-22 inches deep, so they will fit through diagonally. However, measure your specific doorways and any tight hallways in advance. If access is extremely tight, 60-inch cases are a safer bet.